Did you watch just for the commercials?
Posted February 8th, 2010 by TheEditorIt might surprise some to learn that over the past decade, more and more women have tuned in to the Super Bowl telecast. What surprised me, though, was how it seemed that advertisers have not yet caught on, if last night's 44th broadcast was any indication. Yes, there were several high-larious spots, like the one for Snickers featuring Betty White and CareerBuilder.com's take on casual Fridays, as well as a heart-tugger in the form of Google's almost wordless "Parisian Love."
Dear John, reexamined
Posted February 2nd, 2010 by TheEditorFor anyone who has ever judged a woman who broke up with her serviceman boyfriend or husband, this article is for you.
Now with wings!
Posted January 29th, 2010 by TheEditorThere has been lots of chatter online these past few days about this week's announcement from Apple, regarding the launch of their new hotly-anticipated device, the iPad. But women everywhere are wondering, were there any women in the room when Apple came up with the name?? What did you think—does "iPad" conjour up images of a multifunctional computerized tablet, or a certain type of feminine hygiene product?







